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The 5 Habits of Successful People Who Know Their ‘Why’

Do you ever wonder what the difference is between people who are successful and those who struggle but never seem to get there? At the core of these differences is one simple thing – successful people know and understand their ‘why.’ This understanding manifests itself in everything they say and do.

Your ‘why’ is the underlying reason for the goals you set and the things you want to achieve. If you can identify and understand this, you can approach all areas of your life with passion and authenticity. Here are the 5 habits of successful people who live according to their ‘why.’

 

1. Unbridled Enthusiasm

Successful people approach everything they do with unbridled enthusiasm. You can see how their eyes light up whenever they talk about their business. They can talk about it all day long and never get tired.

This enthusiasm helps when things aren’t so exciting or when faced with a difficult task. A successful person knows that every...

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Why Your Marketing Message Needs a Clearly Defined Target Market

The most crucial step in creating an effective marketing message is identifying your target market. Your message needs to speak directly to their needs and explain how your product or service meets these needs. How it does this is the single biggest factor that determines the success or failure of your marketing. So, if your marketing isn’t working, it could be because you haven’t yet defined your target market clearly enough.

 

What Is a Target Market?

A target market is a set of individuals who share common characteristics. A person in this group is the ideal end-user for the products or services you offer. In other words, this is the group of people who can best use what you’re offering. It’s important to define who this group is so you can craft your message just for them.

 

Give Your Message Focus

The right targeting gives your message focus. You can’t be all things to all people and if you try to be everything for everyone, you’ll...

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What’s Holding You Back from Achieving Your Goals?

We all know how important it is to set goals. But why are these goals so difficult to actually achieve? No matter how hard you work, it seems like you never quite make the progress you want to. What could be holding you back is that your goals are not aligned with your ‘why.’ First, you need to clearly define your ‘why’ so you can set the right goals accordingly.

 

What Is Your ‘Why’?

Your ‘why’ is the motivation you have deep down inside to do what it is you’re doing. Your goal is the change you want to manifest in your life. This is the reason why you want to make that change, what it means for you.

 

Think about the reason behind starting your business or launching your solo freelance career. Once you’ve identified your ‘why,’ you can set the right goals with a clear and authentic reason behind them.

 

Living Your Passion

If you set goals that aren’t totally aligned with your passion,...

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